Overview
For UNDR, we played a key role in brand positioning, strategy, and identity development, guiding the entire process in collaboration with moodley, a leading Austrian agency specializing in corporate identity. Our expertise ensured a smooth workflow, effective communication, and cultural alignment throughout the project.
Brand Strategy & Market Research
We worked on defining UNDR’s brand character, positioning, and strategy, analyzing the competitive landscape to ensure a strong market fit. This research laid the foundation for a distinctive and well-defined brand identity.
Project Supervision & Communication
We oversaw the entire branding process, bridging communication between stakeholders and ensuring that cultural nuances were considered in the brand’s identity and messaging. Our role included:
• Supervising the overall development of the brand concept
• Facilitating clear communication between UNDR and moodley
• Ensuring the logo, font, and identity aligned with strategic goals
Collaboration with moodley
While moodley handled the visual design and corporate identity guidelines, we guided the process, provided strategic input, and ensured brand consistency across all elements.
By combining brand strategy, project supervision, and cultural insight, we helped UNDR successfully shape its identity and positioning in the market.
